Broadcast/Cable Copywriting is the most widely used book for learning how to write all types of copy for the electronic media. This book addresses the basic rules and techniques common to broadcast writing with a depth of coverage unmatched by its competitors, but without assuming any prior media writing, production, or advertising experience on the part of the reader.
Broadcast/Cable Copywriting (7th Edition)
$19.97 - $300.00
- UPC:
- 9780205393244
- Maximum Purchase:
- 2 units
- Binding:
- Paperback
- Publication Date:
- 2003-06-02
- Author:
- Peter B. Orlik
- Language:
- english
- Edition:
- 7
Susan Tyler Eastman
Media Promotion & Marketing for Broadcasting, Cable & the Internet
$58.74 - $73.43
Making Money from Copywriting
$41.12 - $300.00
