This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organisations.
Building Great Customer Experiences (Beyond Philosophy)
Colin Shaw
$50.12 - $51.62
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Colin Shaw
Building Great Customer Experiences (Beyond Philosophy)
- UPC:
- 9781403939494
- Maximum Purchase:
- 2 units
- Binding:
- Paperback
- Publication Date:
- 2002-09-13
- Release Date:
- 2004-11-25
- Author:
- Colin Shaw;John Ivens
- Language:
- english
- Edition:
- Revised
Scott Keller
Beyond Performance: How Great Organizations Build Ultimate Competitive Advantage
$25.96 - $32.45
