Pricing

Brand: Greenleaf Book Group Press

Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth

Ronald J Baker

Pricing on Purpose: Creating and Capturing Value

Harvard Business School Press

The Experience Economy: Work Is Theater & Every Business a Stage

Harry Macdivitt

Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

Implementing Value Pricing: A Radical Business Model for Professional Firms