Communication Models for the Study of Mass Communications

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UPC:
9780582036505
Maximum Purchase:
3 units
Binding:
Paperback
Publication Date:
1995-04-10
Author:
Denis Mcquail;Sven Windahl
Language:
english
Edition:
2
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Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.