This latest edition, introduces readers to the process of creation of a new venture and the critical knowledge needed for its successful launch. It provides various tools needed for entrepreneurial success. The reader is exposed to all the aspects of a small enterprise for establishing the business in a competitive environment; right from building the plan to considering the marketing and financial aspects.
Essentials of Entrepreneurship and Small Business Management
$25.92 - $32.40
- UPC:
- 9788120339118
- Maximum Purchase:
- 2 units
- Binding:
- Paperback
- Publication Date:
- 2009-12-25
- Author:
- Zimmerer Thomas W.
- Language:
- english
- Edition:
- 5