Health Care Market Strategy: From Planning to Action, Third Edition, a standard reference for over ten years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics.
Health Care Market Strategy: From Planning to Action
Brand: Jones Bartlett Learning
$153.53 - $191.91
- UPC:
- 9780763747992
- Maximum Purchase:
- 2 units
- Binding:
- Hardcover
- Publication Date:
- 2003-12-30
- Author:
- Steven G. Hillestad;Eric N. Berkowitz
- Language:
- english
- Edition:
- 3