Marketing Management, Student Edition focuses on the essential concepts and tools necessary to answer important Marketing Management questions. A concise visually compelling textbook with a suite of valuable online assets, Marketing Management, Student Edition is an effective new approach to teaching and learning Marketing Management.
MM (with Review Cards and Printed Access Card) (Available Titles CourseMate)
$92.62 - $115.78
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MM (with Review Cards and Printed Access Card) (Available Titles CourseMate)
- UPC:
- 9780324784435
- Maximum Purchase:
- 2 units
- Binding:
- Paperback
- Publication Date:
- 2009-04-07
- Author:
- Dawn Iacobucci
- Language:
- english
- Edition:
- 1
Brand: Cengage Learning
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