* 10 million shoppers in Britain are active members of Tesco Clubcard, the world's most successful retail loyalty scheme
Scoring Points: How Tesco is Winning Customer Loyalty
Brand: Kogan Page Business Books
$35.75 - $49.64
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Brand: Kogan Page Business Books
Scoring Points: How Tesco is Winning Customer Loyalty
- UPC:
- 9780749435783
- Maximum Purchase:
- 2 units
- Binding:
- Hardcover
- Publication Date:
- 2004-03-21
- Author:
- Clive Humby;Terry Hunt;Tim Phillips
- Language:
- english
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