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Small Business: An Entrepreneurs Plan (The Dryden Press Series in Management)

$34.41 - $43.01
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UPC:
9780030225932
Maximum Purchase:
2 units
Binding:
Paperback
Publication Date:
1999-01-05
Author:
Ryan
Language:
english
Edition:
5
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This work aims to show readers how to combine vision with skill, aptitude and market opportunities when running a small business. Global issues are integrated throughout the text. There is emphasis on guerilla marketing techniques and customer service.