Skip to main content

Strategic Management

$199.35 - $249.19
(No reviews yet) Write a Review
UPC:
9780470009475
Maximum Purchase:
2 units
Binding:
Hardcover
Publication Date:
2001-12-21
Author:
Garth Saloner;Andrea Shepard;Joel Podolny
Language:
english
Edition:
1st
Adding to cart… The item has been added

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.