Company Profiles

Slingshot: AMD's Fight to Free an Industry from the Ruthless Grip of Intel

Inventing Money: The Story of Long-Term Capital Management and the Legends Behind It

Open Secret: The Global Banking Conspiracy That Swindled Investors Out of Billions

Leading Six Sigma: A Step-by-Step Guide Based on Experience with GE and Other Six Sigma Companies

How Disruption Brought Order: The Story of a Winning Strategy in the World of Advertising

Profit with Honor: The New Stage of Market Capitalism (The Future of American Democracy Series)

Liker Jeffrey K Ogden Timothy

Toyota Under Fire: Lessons for Turning Crisis into Opportunity

Xerox: American Samurai

Reichheld, Frederick F./ Teal, Thomas

The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value

What Went Wrong at Enron: Everyone's Guide to the Largest Bankruptcy in U.S. History

James Wynbrandt

Flying High: How JetBlue Founder and CEO David Neeleman Beats the Competition... Even in the World's Most Turbulent Industry

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison