Management

Analysis for Marketing Planning

Brand: Fairchild Books

Brand Driven Innovation: Strategies for Development and Design (Required Reading Range)

Yossi Sheffi

The Resilient Enterprise: Overcoming Vulnerability for Competitive Advantage (MIT Press)

Managing Nonprofit Organizations

Brand: AMACOM

The Manager's Guide to HR: Hiring, Firing, Performance Evaluations, Documentation, Benefits, and Everything Else You Need to Know

Palgrave Macmillan

Service is Front Stage: Positioning Services for Value Advantage (INSEAD Business Press)

How to Hire A-Players: Finding the Top People for Your Team- Even If You Don't Have a Recruiting Department

Brand: Aspen Publishers

Finance & Accounting for Nonfinancial Managers

Organization Development and Change (with InfoTrac College Edition Printed Access Card)

Prentice Hall

Market-Based Management (6th Edition)

Hanqing Wu Liz Zhao

Web Security: A WhiteHat Perspective

Crafting and Executing Strategy: Concepts and Readings (Crafting & Executing Strategy: Text and Readings)