Advertising

Dan S Kennedy

No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses

Hook

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.

Smoking and Politics: Bureaucracy Centered Policymaking (6th Edition)

Roland Marchand

Advertising the American Dream: Making Way for Modernity, 1920-1940

Another One Bites the Grass: Making Sense of International Advertising

Brand: Pentagram Pub

Marketing Communications: Integrated Theory, Strategy & Tactics

Noah J Goldstein

Yes!: 50 Scientifically Proven Ways to Be Persuasive

Hyperion EA

The Tipping Point: How Little Things Can Make a Big Difference

Contemporary Advertising (MCGRAW-HILL/IRWIN SERIES IN MARKETING)

Dr. Knowledge Presents: Strange & Fascinating Facts About Famous Brands (Knowledge in a Nutshell)

Brian Tracy

Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets

Brand: Star Publish

The Frugal Book Promoter: How To Do What Your Publisher Won't