Offers a look at war games run by large consulting firms that keep their brand managers and project leaders competitive in the high-stakes game of planning, marketing, and selling.
Business War Games: How Large, Small, and New Companies Can Vastly Improve Their Strategies and Outmaneuver the Competition
Brand: Career Press
$32.50 - $45.48
- UPC:
- 9781601630308
- Maximum Purchase:
- 3 units
- Binding:
- Hardcover
- Publication Date:
- 2008-09-15
- Author:
- Benjamin Gilad
- Language:
- english
- Edition:
- 1