Gut Feelings: The Intelligence of the Unconscious

Brand: Viking Adult

$15.43 - $42.19
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UPC:
9780670038633
Maximum Purchase:
3 units
Binding:
Hardcover
Publication Date:
2007-07-05
Release Date:
2007-07-05
Author:
Gerd Gigerenzer
Language:
english
Edition:
1
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An accessible discussion of the science behind Malcolm Gladwell's best-selling Blink by one of his researchers reveals the importance of intuition in decision-making, explaining how gut feelings occur as a result of unconscious mental processes that effectively function as practical information filters.