International Management: Managing Across Borders and Cultures (6th Edition)

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UPC:
9780136143260
Maximum Purchase:
3 units
Binding:
Hardcover
Publication Date:
2007-10-11
Author:
Helen Deresky
Language:
english
Edition:
6
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Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.
Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena.

Market: For undergraduate and graduate students majoring in international business or general management.