Making Words Work: A Practical Guide To Writing Powerful Content

A hands-on writing guide to help you create spectacular content your readers will love. In Making Words Work, content strategist and author Kim Scaravelli delivers practical insights, tips, and techniques to elevate your writing above the competition. This witty, concise writing book, offers simple how-to advice to help you: Strengthen your creativity and gain confidence in your writing skills. Plan, research, and organize properly, so you can write faster and easier. Learn storyteller tactics and persuasive writing tricks. Create a first draft that already has a bit of style and substance. Master editing to elevate the clarity and impact of your writing. Write smarter instead of harder. Enjoy content writing and copywriting and take pride in your work.