MKTG 7 (with CourseMate with Career Transitions Printed Access Card) (New, Engaging Titles from 4LTR Press)

$15.83 - $41.27
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UPC:
9781285091860
Maximum Purchase:
3 units
Binding:
Paperback
Publication Date:
2013-02-07
Author:
Charles W. Lamb;Joe F. Hair;Carl McDaniel
Language:
english
Edition:
7
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Created through a student-tested, faculty-approved review process with direct input from students and faculty, MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. MKTG7 employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. MKTG7 also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle. From chapter by chapter prep-cards and full PowerPoint decks to interactive video quizzing and relevant case-studies, MKTG7 makes reaching out to students a breeze.