Strategic Management and Competitive Advantage (4th Edition)

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UPC:
9780132555500
Maximum Purchase:
3 units
Binding:
Hardcover
Publication Date:
2011-07-24
Author:
Jay B. Barney;William S. Hesterly
Language:
english
Edition:
4
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Core strategic management concepts without the excess.

Just the essentialsStrategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.