Describes how Young & Rubicam encourages creativity, looks at some of the firm's successful advertising campaigns, and discusses product identity, image impact, and market strategy
The Young and Rubicam Traveling Creative Workshop
$17.13 - $300.00
- UPC:
- 9780139731167
- Maximum Purchase:
- 2 units
- Binding:
- Hardcover
- Publication Date:
- 1990-01-01
- Author:
- Hanley Norins
- Language:
- english