Years ago, top ad agency executive Norm Macmaster wrote a guide for beginning account executives. It became legendary - with copies handed down from generation to generation. With the authors permission, we bring this underground classic to light - clear and practical, it provides beginners with the information they need to do the job.
What Do You Mean I Can't Write?
Brand: Copy Workshop
$25.70 - $30.65
- UPC:
- 9781887229296
- Maximum Purchase:
- 3 units
- Binding:
- Paperback
- Publication Date:
- 2007-01-04
- Author:
- Norm MacMaster
- Language:
- english
- Edition:
- 1