Innovation Management and New Product Development (4th Edition)

$8.20 - $300.00

Shipping: 3.99$ per item

UPC:
9780273713159
Maximum Purchase:
2 units
Binding:
Paperback
Publication Date:
2008-03-24
Author:
Paul Trott
Language:
english
Edition:
4
Adding to cart… The item has been added

Product Overview

Written in an accessible style, thisfourth edition brings a change in structure to clearly set out three key areas for the student: Innovation management, managing technology and knowledge and new product development.