Company Profiles

Pendergrast Mark

For God, Country, and Coca-Cola: The Definitive History of the Great American Soft Drink and the Company That Makes It

Brand: Kaplan Publishing

Food for Thought: How the Creator of Fuddrucker's, Romano's Macroni Grill, and eatZi's Built a $10 Billion Empire One Concept at a Time

Blue Blood and Mutiny: The Fight for the Soul of Morgan Stanley

Jeffrey H Dyer

Collaborative Advantage: Winning through Extended Enterprise Supplier Networks

Service and Style: How the American Department Store Fashioned the Middle Class

The Company That Solved Health Care: How Serigraph Dramatically Reduced Skyrocketing Costs While Providing Better Care, and How Every Company Can Do the Same

imusti

Cannibals with Forks: The Triple Bottom Line of 21st Century Business

Console Wars: Sega, Nintendo, and the Battle that Defined a Generation

Pavlo, Walter, Jr./ Weinberg, Neil

Stolen Without A Gun: Confessions from inside history's biggest accounting fraud - the collapse of MCI Worldcom

Cringely Robert X

The Decline and Fall of IBM: End of an American Icon?

Fishman, Charles

The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and HowIt's Transforming the American Economy

Brand: Overlook Hardcover

Return to the Little Kingdom: How Apple and Steve Jobs Changed the World