Marketing & Sales

Ingramcontent

Principles of Marketing: A Value-Based Approach

Giri Dua

Marketing: A Primer for Business Executives

Strengths Based Selling

How to Start and Run Your Own Advertising Agency

Marketing to the New Majority: Strategies for a Diverse World

Brand: Perseus Publishing

Winning at New Products: Accelerating the Process from Idea to Launch, Third Edition

The Strategic Pricing of Pharmaceuticals

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

Modern Persuasion Strategies: The Hidden Advantage in Selling

Great Brand Blunders: Marketing Mistakes, Social Media Fiascos, Classic Brand Failures...and How to Avoid Making Your Own

Gordon Steve

Unstoppable Referrals: 10x Referrals Half the Effort

Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position