Marketing & Sales

Smart Selling Techniques

Marketing: An Introduction, Student Value Edition (12th Edition)

SELL (with CourseMate Printed Access Card) (Engaging 4LTR Press Titles in Marketing)

Cengage Learning

MM4 (with CourseMate, 1 term (6 months) with Career Transitions 2.0 Printed Access Card) (New, Engaging Titles from 4LTR Press)

Fanatical Prospecting

Framework for Marketing Management (5th Edition)

Cengage Learning

SELL4 (with CourseMate Printed Access Card) (New, Engaging Titles from 4LTR Press)

Brand: Kogan Page

Effective Writing Skills for Public Relations (PR in Practice)

Brand: Left Coast Press

Doing Anthropology in Consumer Research

Brand: Portfolio Hardcover

The Culting of Brands: When Customers Become True Believers

Overpromise and Overdeliver (Revised Edition): How to Design and Deliver Extraordinary Customer Experiences

Kleppner's Advertising Procedure (18th Edition)