For graduate courses in Nonprofit Marketing and Management.
Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
Strategic Marketing for Non-Profit Organizations (7th Edition)
Brand: Prentice Hall
$325.68 - $407.10
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Brand: Prentice Hall
Strategic Marketing for Non-Profit Organizations (7th Edition)
- UPC:
- 9780131753723
- Maximum Purchase:
- 2 units
- Binding:
- Paperback
- Publication Date:
- 2007-10-20
- Author:
- Alan R Andreasen;Philip T. Kotler
- Language:
- english
- Edition:
- 7
Brand: Routledge
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