Marketing & Sales

Power Brands: Measuring, Making, and Managing Brand Success

imusti

Marketing Communications

Bradley J Sugars

Buying Customers

An All-Consuming Century

Satisfaction: How Every Great Company Listens to the Voice of the Customer

Capstone

Build a Brand in 30 Days: With Simon Middleton, The Brand Strategy Guru

Brand: Kogan Page Business Books

Scoring Points: How Tesco is Winning Customer Loyalty

Mastering Your Key Accounts: Maximize Relationships; Create Strategic Partnerships; Increase Sales

FEAR Selling: How You Can Sell More and Sell Faster By Tapping Into Your Prospects' Deep-Seated Emotional Needs

The Young and Rubicam Traveling Creative Workshop

Cengage Learning

Global Marketing

Pearson

THINK Public Relations