Marketing

Agentry Agenda: Selling Food in a Frictionless Marketplace

Services Marketing: People, Technology, Strategy (7th Edition)

Brand: Racom Communications

Marketing Metrics in Action

Corporate Sport Marketing: Strategies and Applications for a Changing World

Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself

Brand: O'Reilly Media

App Savvy: Turning Ideas into iPad and iPhone Apps Customers Really Want

The Visual Marketing Revolution: 26 Rules to Help Social Media Marketers Connect the Dots (Que Biz-Tech)

Sound and Look Professional on TV and the Internet

Levitt Ted Levitt Theordore Levitt Theodore

Marketing Myopia (Harvard Business Review Classics)

Brand: Institute for Marketing and Innovation

It's Not Rocket Science: Using Marketing to Build a Sustainable Business

Niche Envy: Marketing Discrimination in the Digital Age (MIT Press)

Richard Laermer

Punk Marketing: Get Off Your Ass and Join the Revolution